Yahoo Reorganizes in Face of Dropping Market Share
First, let’s take a look at the layoffs. The firing of 2,000 employees more than decimated the company’s payroll of 14,000. Search Engine Land reported Yahoo’s confirmation of the layoffs, and that the beleaguered search engine expects to realize approximately $375 million of annualized savings upon completion of all employee transitions. Kara Swisher, who seems to have...
Read MoreYahoo Layoffs Beginning This Week
Kara Swisher broke the story at AllThingsD, citing unnamed insider sources. Though Yahoo employs around 14,000 people, she noted that thousands of employees could be laid off. The layoffs are apparently the upshot of a series of meetings Thompson held with top management at the end of March. What will Yahoo look like after the layoffs? Swisher described the goal as a drastically...
Read MoreHow Can I Track my SEO Rankings? [Video FAQ Series]
[jwplayer mediaid="21824"] It can be difficult to track the exact position of keywords in Google since a number of things can affect the outcome. Personalized search, local results, and different data centers can all dramatically influence the rankings you see. Google’s algorithm changes more than 200 times a year, so rankings also fluctuate from week to week or day to day. Overall, you...
Read MoreJerry Yang Resigns from Yahoo
Yahoo’s announcement of Yang’s resignation notes that Yang also resigned from the boards of Yahoo Japan Corporation and Alibaba Group Holding Limited. It also includes this excerpt from a letter Yang wrote to Roy Bostock, Yahoo’s chairman of the board: My time at Yahoo!, from its found to the present, has encompassed some of the most exciting and rewarding experiences of my...
Read MoreYahoo Hires PayPal President for CEO
You can read Yahoo’s official announcement here. It’s interesting to note that Thompson was a dark horse for this job; many outside observers didn’t have him on any of their lists. He clearly brings a different perspective from his predecessor, Carol Bartz, who was abruptly fired a few months ago. Let’s start with his background. Kara Swisher notes that Thompson is a ...
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