Microsoft

Bing Local Basics

As Chris Silver Smith explains at Search Engine Land, Microsoft’s Bing Business Portal features a beta interface through which you handle your business details. It replaces the Bing Local Listing Center. If you want some information about the service before adding your business, you can read the FAQ. To star using the interface, you’ll need to find your listing. Bing Business...

Read More

Bing Turns Grinch for Cyber Monday

Danny Sullivan at Search Engine Land provides a comprehensive report of what appears to be going on. It’s well worth reading if you enjoy drinking your egg nog flavored with a dose of real-life irony. I kept shaking my head, wondering what the folks at Microsoft were thinking. Take, for instance, the website CyberMonday.com. This site was removed from Bing’s index, supposedly due to...

Read More

Microsoft AdCenter Now Supports Negative Exact Match

Crosby Grant reported on the news for Search Engine Land. You can also find Microsoft’s own blog post by Tina Kelleher on its adCenter Blog, explaining the change. The timing could hardly be more perfect. Some marketers might have wished for more time to prepare to before the rush of shoppers searching for Black Friday and Cyber Monday deals, but it shouldn’t take them long to get...

Read More

Many Question Google`s Intent in Bidding Wars for Yahoo

Earlier this week, the Wall Street Journal cited unnamed sources to report that Google has solicited the help of two or more private equity firms to aid in the bidding for Yahoo. Several reports had already discussed Microsoft’s interest to offer a new bid for Yahoo in recent weeks, and it appears as if Google has been paying attention. While Google’s discussions with private...

Read More

Mozilla Releases New Version of Firefox for Bing Users

Building off the partnership that kicked off last year, Mozilla and Microsoft have just announced the existence of another joint venture with the rollout of the Firefox with Bing browser. As the name suggests, the new version of Mozilla’s popular browser uses Microsoft Bing as its search engine of choice in the search box and AwesomeBar. In addition, it sets the default home page to...

Read More