Google’s move into comparison verticals is already well underway – with mortgages, cinema listings, product reviews and credit cards already high profile additions to the regular SERPs. So the announcement that they’ve snaffled up BeatThatQuote for a tidy £37 million is no great surprise. Google’s strategy is to screw down into verticals wherever they can, [...]
Google buys Beat That Quote… then bans them #beatthatquote is a post from: Dave Naylor’s SEO Blog.

